Role: CREATIVE/ART DIRECTOR/DESIGNER/CD/ECD

In today's world, it is increasingly difficult to know what news to believe. Folha de São Paulo, the main Brazilian newspaper, which has been working tirelessly in the search for facts for 100 years, knows: the truth has never been worth so valuable.

Today, it is so valuable as a country currency.

The Most Valuable News is a special edition of Folha de São Paulo, printed in the same location as the Brazilian currency. An impression with the same security criteria as real money: exclusive textures,
pages with serial numbers, UV ink, reliefs and holographic seals to guarantee the authenticity and value of each material.

On the pages, you can read news stories that tell the truth about the most recurring themes among fake news.

On paper and now in practice, news that counts.